# Attributed Revenue

> For the complete documentation index, see [llms.txt](https://ghost.supermanservices.ca/llms.txt).

Invoiced revenue credited to a marketing source.

Section: Metrics. Web version: https://ghost.supermanservices.ca/help/attributed-revenue

Attributed revenue is invoiced revenue that Ghost could credit to a marketing source. Revenue means invoiced — one definition, used on every page.

## Why it is lower than your total revenue
Total revenue is everything you invoiced. Attributed revenue is the part Ghost can trace back to a source: the chain from enquiry to booking to invoice has to be intact, and the enquiry has to have had a source.

The difference is not missing money. It is money whose origin Ghost cannot prove.

## Timing
An invoice is credited in the period it was invoiced, to the channel that produced the original enquiry — which may have been months earlier. A period can therefore show revenue from leads that are not in that period's lead count. Both numbers are correct; they are answers to different questions.